About this film
A hybrid campaign film for Sundays Solarium, combining real facility and equipment footage with AI-generated models.
Brand / artist
Sundays Solarium
The brief
Client: Sundays Solarium. The film needed different models to showcase the facility and equipment. Casting, agency, make-up, hair, travel and other on-set costs constrained the budget. The aim was to create greater visual variety while retaining the real locations and equipment.
Our role and production approach
We filmed each device and the facility ourselves. The locations and machines remained real footage, while the models were generated with AI. We integrated the generated content with the shoot, paying attention to believable appearances and consistency across scenes. This addressed the budget constraint without replacing the actual facility footage. The client’s feedback was positive, and the film attracted viewer interest.
Deliverables
A hybrid campaign film combining real facility and equipment footage with a range of AI-generated models.